AAPL goes to Hollywood

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The future location will, according to a CNBC article, "include 550,000 square feet across two office buildings, and will house teams working on Apple TV+, Apple Music, engineering and artificial intelligence."

What does this mean?

It means that they want to be close to Hollywood.

And that means that they want to continue to invest in their creative outlets, in particular, Apple TV+.

There were a lot of doubts when AAPL announced a streaming service: would the market be oversaturated?

But like so much else AAPL does, they've been extremely successful. The smash comedy hit Ted Lasso has helped them gain immediate credibility.

And they show no signs of slowing down now.

I think by and large that's a good thing.

Diversification is good news for a major business, as long as you don't become so diffuse that you stop being great at the core parts of your business.

AAPL is so huge and so multifaceted now though that it's hard to imagine that ever happening.

Anyway, I thought I'd let you know about the new goings-on in Tinsel Town.

Or maybe, before long, we'll be calling it Apple Town!

Happy trading,

Markay

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