Ten Golden Rules Internet Marketing Strategy Blog |
| InternetMarketingClub.org Presents The Ultimate Formula to Improve Conversions Posted: 30 Aug 2011 07:47 AM PDT  It's a small formula. But it will have a big impact on your conversion rates, if you follow each of the elements of the equation in a systematic, methodical way. Conversion = (Content + Usability + Motivation + Incentive) - (Friction + Anxiety) Byron White, CEO of ideaLaunch, will walk you through this simple but powerful conversion-rate improvement formula that they put to work every day across the web and for multiple channels. In this webinar, you'll learn: • Conversion: How to make your conversion rates even better. • Content: How to produce targeted content for different readers. • Usability: Learn how to get out of your own way and get buyers to the right place. • Motivation: How to motivate customers to take action and feel great about it! • Incentive: How to push customers over the edge in simple and positive ways. • Friction: How to find friction and reduce it to maximize conversions. • Anxiety: How to reduce both your own anxiety and your customers'. This free webinar will take place Wednesday, August 31, 2011 from 12:30pm EDT – 1:30pm EDT. To register and for more information please visit: The Ultimate Formula to Improve Conversions   |
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