I'm Riding Amazon Like a Rented Mule

Could this legendary company be the canary in the coal mine?
 
   
     
   
Anyone clinging to hope of a growing U.S. economy had a tough week. 

Both the Dallas and Richmond Federal Reserve banks reported a massive decline in manufacturing activity. Consumer confidence collapsed. An already negative GDP growth for the first quarter got revised lower. And a national survey released yesterday shows 4 out of 5 consumers have cut back on spending – 25% have done so drastically.

We all rode Federal stimulus and cheap money higher. But with consumers now squeezed by both 40-year inflation and 30-year rate hikes, we have no choice but to ride the consumer all the way back down.

Companies rode that ride too.

And none rode the artificially stimulated consumer higher than Amazon.

Amazon revenue leaped 70% during the pandemic. Everyone was home and everyone felt flush with government checks. 

And today I want to share with you one way I’m riding Amazon all the way back down.
 
   
Signature Don Yocham
 
Don Yocham
   
 

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