Ten Golden Rules Internet Marketing Strategy Blog

Ten Golden Rules Internet Marketing Strategy Blog


Are You In A WiFi Zone?

Posted: 29 Jul 2010 01:13 PM PDT


Do you need to be in a Wi-Fi zone? Amazon just launched the newest Kindle for under $150, the only catch is you must be in a Wi-Fi zone for it to work. Well, many of you may be asking what is a wi-fi zone, do I have to buy one? Where do they come from? Well, I'd like to explain a little bit about this and hopefully clear up some questions. Here are 10 basic things to know about Wi-Fi and what it is, to determine if you need it.
1) Wi-Fi is actually trademarked by the Wi-Fi Alliance
2) Wireless Local Area Networks (WLAN) devices are certified products that are based on the IEEE 802.11 standards
3) Wi-Fi networks are not the same as having cell service for your mobile phone
4) When in a Wi-Fi zone, devices such as personal computers, iPads, Kindles and others can connect to the internet with a range of wireless networks, also called "hotspots"
5) Hotspots are not just found in people's homes, many restaurants, cafes and even metropolitan areas are adapting to open Wi-Fi networks through routers
6) WEP, Wired Equivalent Privacy, can protect users from hackers, however people need to configure their systems when using public Wi-Fi to enhance security
7) Security must be taken seriously on an open network, don't look at bank accounts of other sensitive information without ensure you're on a reliable network
8) Each device connects differently, some you have to turn on the Wi-Fi, others automatically search for the bet signal and will connect when found
9) Some public places will charge you a fee to join their networks such as airports, hotels and coffee shops
10) To add more confusion, people will talk about Wi-Fi and 3G networks, good luck!

YouTube Increases Video Time Limit to 15 Minutes

Posted: 29 Jul 2010 12:21 PM PDT

YouTube recently increased the video upload limit from 10 minutes to 15 minutes. They decided to add the extra 5 minutes due to the improvement of the Content ID system, which allows movie studios, music labels and other global partners to manage their content on YouTube. This means, there are going to be less videos of show and music clips that are copyrighted. I think the Content ID system will definitely clean out a lot of the videos that are polluting YouTube and make room for those who create original videos.

In addition, YouTube is taking full advantage of the 15 minute increase with a campaign called "15 Minutes of Fame." Record a 15 minute video and tag it with "yt15minutes," by August 4, and the video may gain their 15 minutes of fame by being featured on the YouTube homepage. Personally, I find creating a 15 minute video a challenge, but if you create a video about a topic you enjoy, I'm sure it won't be much of a problem!

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