Ten Golden Rules Internet Marketing Strategy Blog

Ten Golden Rules Internet Marketing Strategy Blog


InternetMarketingClub.org Presents Lessons from Thomas Edison: 5 Ways to Think Like an Innovator

Posted: 16 May 2011 09:04 AM PDT


Join Sarah Miller Caldicott, a great grandniece of Thomas Edison and co-author of Innovate like Edison (Dutton, Penguin), as she presents "Lessons from Thomas Edison: 5 Ways to Think Like an Innovator."

After spending the first 15 years of her career in consumer packaged goods at Quaker Oats and Helene Curtis, she began researching the timeless innovation methods of Thomas Edison at Rutgers University. Sarah's book reveals the success factors that led to Edison's development of 6 industries in less than 40 years, all of which remain today.

This webinar will introduce a carefully researched, easy-to-apply system of the five success secrets inspired by the creative methods of Thomas Alva Edison. The greatest innovator in American history, Edison set the stage for America's global leadership in innovation by his focus on practical accomplishment. Now you can apply the best practices of this American genius to contemporary business situations to help today's leaders harness their own innovative potential. Learn the blueprint for success that will enable executives and entrepreneurs to revitalize their own ingenuity and thrive in today's culture of innovation.

Sarah is an innovation consultant, speaker, and trainer offering insights on Edison's world-changing methods to Global 50 companies as well as small, entrepreneurial firms.

This free webinar will take place Wednesday, May 18, 2011 12:30pmEDT – 1:30pmEDT. To register and for more information please visit: Lessons from Thomas Edison: 5 Ways to Think Like an Innovator

Gold In The Phones

Posted: 16 May 2011 07:18 AM PDT


Do you have a smart phone? Even if you don't, I'm willing to bet many of your friends and family do. The number of people using smart phones continues to grow exponentially. Over the past year, the amount of users has gone up 187% to just over 18 million. As this number increases, so do the opportunities for marketing. There are countless online articles relating to the potential smart phones have for marketing to individuals using their mobile devices for shopping, directions, and focused social media.

Mobile-only social media sites are becoming popular with those who do not want to carry a laptop but will instead use their smart phone. This is producing more marketing opportunities within new mediums. Studies have shown that the number of consumers using their mobile phones for shopping increases daily by the thousands. Retailers can use this information to target more focused marketing. Revenue from social related networks is said to be around $60 billion by 2012. These are numbers that companies cannot afford to ignore.

With search becoming so individually targeted by Google and others, mobile shows nothing but incredible numbers from a marketing stand-point. Smart phones become more and more like PCs with every new release. These increasing technological advances continue to open new doors to innovative marketing strategies. No matter how you look at it, mobile marketing is a future with great possibilities.

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