"The World Cup has potential to add billions in revenue for Nike (NKE)." Bryan Bottarelli, Head Trade Tactician, Monument Traders Alliance We're just a few days away from the new year, and 2026 is already shaping up to deliver something rare. The truth is… There's a massive global event that could mint billions in revenue for one iconic American company. And while Karim and I will diving deeper into our 2026 picks in The War Room next week, I want to get one winning opportunity on your radar right now. The stock: Nike (NKE). Here's why NKE is so compelling to me… The FIFA World Cup is coming to the U.S. in 2026, and it's not just a sporting event. The World Cup is one of the most-watched media events on the planet, with billions of viewers over the month-plus tournament. In terms of NKE, the shoe company is heavily involved in the sponsorship of many soccer teams, including Brazil, France, England, Portugal and Netherlands. This makes the revenue potential for NKE huge in 2026. Here's the potential number… Analysts from firms like RBC Capital Markets project the World Cup will add approximately $1.3 billion in additional sales for Nike. That's not just a wild guess, it's a projection based on historical World Cup performance and Nike's portfolio. |
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